Friday, May 28, 2010

Cynthia Rowley to Montauk: "Shut Up And Be Chic!"

Here's a little vapid fashion wrap to thrust us officially into the deep (or should we say shallow?) end of summertime in the Hamptons.

Cynthia Rowley is opening a boutique shop in Montauk this summer. Fisherman with chum guts under your nails? Go wash up! Surfer not completely sure if you've showered lately? Put this on! Ornery barfly at Salovars or the Lucky Saloon? Now you can lament life in style!

We can't think of a worse place to put a shop that will sell wares from a designer who holds a Perry Ellis Award, and neither could Rowley. In an attempt to maintain the drinking town's austere, alcoholic, and depressed image, Rowly is simply putting a sign that says "Shop" on the awning. And she's placing it next to the Memory Motel. And she's hosting a summer concert series at the Memory. So, you know...treat her like a little sister, Montauk, even is she is trying to dress you up like her dolls and make you all fabulous.

In other news, did 22-year-old apple-cheeked and well-connected fashion designer Lauren Gabrielson no favors by pretty much printing Gabrielson's press release wholesale on their web site. Gabrielson, if you've never heard of her, is Ginny Hilfiger's hand-crafted puppet who came to life and launched her own line. That's her on the right in the picture above. Note Ginny's hand is in position to operate Lauren's mouth and moveable parts. Anyway, now Ginny is helping her open a boutique in Sag Harbor called? Drum roll, please....LaurenG. Stunningly, Lauren Gabrielson's PR team has really glowing things to say about Lauren Gabrielson.

"Gabrielson is a 22-year-old designer ready to make her mark on the industry."

"Gabrielson's trademark style has an influence of vintage lingerie, mixing femininity with soft, silky colors (which is masculinity?)"

Welcome Gabrielson at her open-house event on June 5 at 4 p.m., and get a chance to operate the human-size puppet yourself! The address is 112 Hampton Street, on the corner of Route 114 and Jermain Avenue. And godspeed, Lauren Gabrielson, 22, and ready to make your mark. Godspeed.

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